Leading from the front with emotional intelligence

With the theme of ‘practical strategies for success’, our 2024 Business Breakfast series opened this week to a full house with high-performance coach, bestselling author and CEO, Ben Coomber.

Guests, at Milsoms Kesgrave Hall, near Ipswich, heard how emotional intelligence in business must begin with leadership, around the four points of self-awareness, self-management, social awareness and relationship management.

As well as a public speaker, Ben is also the bestselling author of ‘How to Live an Awesome Life’, and CEO of multi-award winning nutrition business, Awesome Supplements.

In Ben's words: "I help empower people with their potential by helping them be the truest version of themselves, to become fit, healthy and strong, and to ultimately, follow their dreams."

"When you bring people into the space they need to be in, mind-blowing things happen," he said.

To make this personal transformation you need to focus on purposefulness, psychology and physiology, with sleep, nutrition and movement as the key elements of this.

Ben's connection with Suffolk began at age 11 when he attended the Royal Hospital School, in Holbrook. He describes himself as being non-academic, and fairly unemployable, but with an entrepreneurial streak that began to emerge at the age of 18 when he decided to transform his life.

"I was obese, unhappy and unhealthy, but I had ambition to better myself which started with the physical body, so I joined a gym and started my health and fitness transformation," he said.

By the age of 20, he’d become a personal trainer, nutritionist and coach after being inspired by his 5.5 stone weight loss, and also started reading deeply into what makes business and personal success a reality.

"In fitness, you’re surrounded by the idea of the athlete and I’ve taken that principle in all aspect of life," he said. “I want to be an athlete in all areas of my life, to be great at everything, personally and professionally.”

Ben is making a reappearance for the relaunch of our Norfolk Business Breakfast on 2 May, at Royal Norwich, The Weston Estate, near Norwich.

Digital Partner, Martin Bugg, said: "Following the great success of the Suffolk Business Breakfasts, we’ll be relaunching in Norfolk in May. It will be a great opportunity for guests to make connections and swap insights.

"We're very pleased to be welcoming back Ben Coomber after his sold-out performance this week in Ipswich," he said.

To book onto our Norwich breakfast - click here